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Why doesn’t my business show up on Google?

Search your company name first. That tells you whether the profile is missing, or the map is favoring someone closer to the customer.

The check

How to check if your business is on Google

The screen inside your Google Business Profile is the account. A customer never sees it. A search while you are signed into the account that manages the profile can show a result they do not get.

Use a private window, or a phone that is not signed into that account. Open Google Maps. Search the exact business name, the one on the truck and the website. Search the phone number in Maps as well.

Read that search before you change categories, cities, or photos.

Nothing at all: the profile was never verified, or Google has suspended it. An unverified profile does not appear. Open the dashboard and finish verification, or deal with the suspension. Do not open a second profile to start clean. A second listing splits the reviews you already have.

You appear, and a second listing appears when you search the phone number or an old address: that duplicate has to be merged. You appear once, with the right phone number: the profile exists. The rest of this page is about ranking and distance.

Then search the job, not the company name. Use the words a customer would type, and run it from a town you cover, not only from the shop. That search answers whether the profile shows for the work.

The website is a separate result. Why your website does not show up on Google is the domain search, not the map.

What Google matches

Category, area, and one profile

Google says local results rest on relevance, distance, and how well known the business is. Relevance is how well the profile matches the search. The primary category should be the trade people actually type: plumber, HVAC, electrician, roofer. A broad label like contractor, when you run a plumbing company, is a worse match.

If customers do not visit your address, remove the address and set a service area. Google lets you list up to 20 areas, by city or postal code, generally within about two hours of your base. A service-area business gets one profile for that whole area. Typing every city you would theoretically drive to does not make you rank in all of them.

A mailbox, a virtual office, or a keyword stuffed into the business name is a common way to get suspended. The name is the name. The area is where the trucks go. Hours are the hours a person answers. Photos are jobs you did.

Across town

Fine near the shop, gone twenty miles out

Distance is how far the business is from the person searching. A check from your own driveway is the map for that spot. A homeowner across the metro gets a different three. In a spread-out region, strong near the base and thin in Seattle or on the Eastside is normal. It is not a broken account.

Pages about real work in a city you truly serve can help the ordinary results farther out. They do not move the map pin. Which of those pages should exist is one city page, or a page for the service in that city.

The map and a generated answer are different prizes. A finished profile helps the map. It does not, by itself, put you in Google AI Overviews.

Order of work

Name the failure, then fix that one

If the name search is empty, stop. Verification or the suspension comes before categories, photos, or new pages.

If the name search works and the job search fails near your own base, the category, the reviews, and the site are the work. Field Search is planned local search and the Google Business Profile, kept current after the base can carry it.

If you cannot tell a suspension from a duplicate from a normal fade across the county, stop editing. Guessing in the dashboard is how these profiles get worse. That look is a priority find-and-fix, against the towns you actually cover. Schedule a call when you want that read on your own listing.

Next step

Start turning local search into booked jobs

Short call. Clear next step.

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