Project · Marketing site / rebuild
Fieldline
Field Site. A site built for your trades and inbound calls.
New site or rebuild when the current one is the bottleneck — slow, vague, outdated, or written for everyone instead of your trades and service area. Scoped project. Not a ranking or call-volume guarantee.
- Established shops with trucks on the road
- Foundation Field Search can build on
- Not a monthly SEO retainer in this fee
Based in Snohomish County. Serving field service companies across the Pacific Northwest.
Fit
When this is the job
You’re already operating. The site can’t carry the business — and you’re ready for a real marketing site, not only a quick landing.
Good fit
- Established field service company
- Current site is slow, vague, or generic
- Ready to invest in a real marketing site
Not this job
- Just opening doors → Open for Jobs
- Need ASAP landings only → Call Pages
- Find-and-fix on a usable site → Search Patch
Done means
- Listed deliverables accepted
- Handoff of what you can edit vs what we own
- Training handoff only if scoped
Scope
What’s in the build
Structure around services, areas, and calls — clear enough for search and ads to land on.
Usually includes
- Services / areas / calls structure
- Mobile-first click-to-call
- Hours and coverage
- Core pages + URL/title foundation
Also
- Handoff clarity
- Training only if scoped
- Built so Field Search can follow
Out
- Custom app / portal
- Endless mockup rounds
- SEO retainer (that’s Field Search)
- Ad spend management (that’s Job Ads)
Process
How Field Site runs
Scope the deliverables → build → accept → hand off. Retainers are separate.
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SOW the site Pages, structure, handoff, and what’s out — in writing.
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Build for calls Trades, coverage, click-to-call — not a brochure for everyone.
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Accept Listed deliverables reviewed and accepted.
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Hand off What you edit vs what we own. Training only if scoped.
Clear lines
Not Call Pages. Not Open for Jobs.
Full marketing site for established shops — different from ASAP landings or a launch stack.
vs Call Pages
- Call Pages = 1–4 landings
- Field Site = marketing site or rebuild
- Different project — don’t confuse them
vs Open for Jobs
- Open for Jobs = new company launch
- Field Site = established rebuild
- Wrong fit wastes time and money
After
- Often Field Search once the site can carry it
- Separate fee — not bundled into the build
Questions
Straight answers
Straight answers about fit, scope, and what to expect.
What is Field Site?
A marketing website or rebuild for field service shops — structured around trades, coverage, and inbound calls.
Is this a rebuild or a new site?
Either. The SOW lists what’s being built or replaced.
What’s included — and what isn’t?
Listed pages and foundation work. Not a custom app, not endless design rounds, not ongoing Field Search or ads management.
How is this different from Call Pages?
Call Pages are scoped landings. Field Site is a full marketing site or rebuild.
How is this different from Open for Jobs?
Open for Jobs is for techs opening doors. Field Site is for established shops whose site is the bottleneck.
Does this include SEO or Field Search?
No. This build can support search. Ongoing Field Search is a separate engagement.
Do you guarantee rankings or more calls?
No. We build a site that can take search and ads honestly — not a volume guarantee.
Do I need Written Scope first?
No — not if you already want the site built.
Related
What often sits beside this offer
Next step
Start turning local search into booked jobs
Short call. Then Field Site in writing — pages, handoff, and done.